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Digital Marketing Blog

Keep up to date with our blog for the latest digital marketing news, insight and advice.

Penguin 3.0: Early Results and Analysis

20 Oct.  Posted by:
In : Google
Google Penguin
Google confirmed on Sunday to SEO news site Search Engine Land that an updated version of its Penguin algorithm update was rolled out on Friday 17th October. You can read the full announcement here: http://searchengineland.com/google-releases-first-penguin-update-year-2061...

Seven Tips To Running Successful International Affiliate Programs

17 Oct.  Posted by:
International Affiliate Agency
Launching an affiliate program in an international market is a huge commercial opportunity, but it doesn’t come without challenges. If you are considering expanding your affiliate program overseas, take a look at our seven quick tips to set you on the right tracks! 1. First...

PPC Staff Development

10 Oct.  Posted by:
In : PPC
Google Adwords
Bianca Jefferson, Paid Search Executive has passed her Google Adwords exam  with 91% . Bianca is one of the highest scoring PPC staff members here at Silverbean. Bianca studied Business Information Systems at University and has been at Silverbean for over 2 years. Having...

Are the latest website trends killing your SEO?

07 Oct.  Posted by:
In : SEO
Working with a web designer to build a new site is always exciting, and chances are you (and they) will be keen to introduce some of the latest trends in web design. While some new features, such as responsive design instead of a separate mobile site or HTML5 instead of Flash,...

Panda Update 4.1 – Should I be worried?

01 Oct.  Posted by:
In : Google
Google Panda
Once again, the SEO community is getting itself into a bit of a frenzy over another Google algorithm update. We’ve written this post to make sure you know what’s happening, whether you need to take any action and how we might be able to help should you land an SEO penalty. What...

Affiliate Value – Cashback and the Finance Sector

24 Sep.  Posted by:
The value of cashback sites is often called into question, often hearing clients ask “Can I reduce the amount of commission we pay to cashback affiliates?” with many people starting to look deeper into the attribution argument that is currently dividing opinion in the affiliate...

Learn Your A/A’s before your A/B/C’s

12 Sep.  Posted by:
In : CRO
cro and ab testing
Everyone loves a stat to prove a statement (thats 100% of people) so let’s starts there…. According to Econsultancy and Red Eyes Conversion Rate Optimisation report of 2013, A/B testing is the most popular method of increasing conversion rates. 52% of companies surveyed had...

We’re Hiring! Affiliate Marketing Executive

08 Sep.  Posted by:
digital marketing jobs
We’re looking for an Affiliate Marketing Executive to join our team. This is a fantastic opportunity for the right person to develop a career at one of the North East’s largest digital agencies. .   The Basics: Job title: Affiliate Marketing Executive Location: Newcastle...

4 Tools Which Will Make You Question Your Twitter Strategy

04 Sep.  Posted by:
You’ve got a close eye on the number of retweets, followers, favourites and replies you’re generating from your Twitter efforts. Great, we’re off to a good start… But little did you know that you’ve barely touched the surface with how you can measure the success of...

Tweets & Blogs...

  • Google Penguin Penguin 3.0: Early Results and Analysis
    Posted by Charlotte McMurray, October 20th, 5:14 pm
    International Affiliate Agency Seven Tips To Running Successful International Affiliate Programs
    Posted by Helen Keighley, October 17th, 4:42 pm
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