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The Silverbean digital marketing blog is designed to be a one-stop resource for marketers looking for timely, industry-leading insights.

Our digital experts are the only contributors to our blog, so there’ll never be any outsourced stock content that’s of no use to you. We cover content across multiple digital channels, from SEO to digital strategy, paid marketing to effective outreach activity, useful content – and much more.

You’ll also get a sneak peek into the Silverbean way of life, with updates on awards, charity work and our exclusive coverage of key digital marketing events.

Want us to cover something that interests you, or answer any burning digital marketing questions? Simply get in touch using the contact form below and we’ll do our very best to feature it!

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This image shows an offering of a youtibe ad/ youtube campaign
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The Drum Search Awards: Shortlisted!

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Optimising your content for mobile

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This image shows PPC - Google Shopping Campaigns: Costly Mistakes to Avoid
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The Ad-blocking debate: Opportunity or threat?

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google ad layout update blog post by Silverbean

Why your digital campaign performance is plateauing

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Top Tips for a Successful Luxury Affiliate Campaign

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pointless marketing tactics

The Top 7 Pointless Marketing Tactics

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Technical SEO in 2016 by Silverbean
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Adopting SEO in the publishing industry

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Online Consumers Expectations
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HIRED: Paid Search Marketing Manager

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HIRED: Senior Paid Search Marketing Manager

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affiliate strategy for the festive period by Silverbean
Northern Digital Awards
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VACANCY: Customer Insights and Strategy Manager

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Top ten takeaways from SearchLove 2015

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Digital customer centric
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4 ways to own B2B User Generated Content

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PPC Jargon Buster

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Is your digital strategy smartphone ready?

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Join us: Senior Search Marketing Consultant

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Careers at Silverbean: SEO Content Writer

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Image shows The Drum Independent Agencies Census 2015 logo
Image shows ipad use for paid checkout process, basket to payment to delivery
Google Mobile Update Study
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image shows people using laptops, ipads and mobiles to link build
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PPC Marketing Tricks for the Travel Industry

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Love in the Digital Age

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Image shows a man treking, affiliate travel blog
Image shows action heroes with the words, women in digital, tapping the glass ceiling

Women in Digital: Tapping the Glass Ceiling

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Digital Timeline: The Evolution of Search

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Image shows lady with shopping bags in each hand, with the focus on the shopping bags.
Image shows a crowd of people looking into the distance, it could be a big festival or sports event for example.
Image shows a boy in a mask and cape, standing over a city - he looks like a superhero.

How To Protect Your Brand Online

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Image shows Lauren picking up the blogger award.
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Penguin 3.0: Early Results and Analysis

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Image shows a map of the world with the slogan 'Global Success' in the middle, with arrows pointing out of the slogan to various countries.
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PPC Staff Development

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Are the latest website trends killing your SEO?

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Image shows two PC screens showing the CRO process of A/B testing.

Learn Your A/A’s before your A/B/C’s

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Image shows a spoof advert in Greggs' name, which states 'Greggs: Providing shit to scum for over 70 years'.
Image shows a hand holding a speech bubble. On the speech bubble is a crown with the word 'content' beneath it, the meaning being 'content is king'.
Image shows a spider graph with 'affiliate marketing' in the middle. From this middle bubble are other bubbles, each showing an essential component to affiliate marketing, such as people and computers.
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It’s Official: HTTPS is a Ranking Factor

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Technical SEO tweaks you can do In-house

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Image shows a rather stressed lady with PC and mobile phone, her hands in the air, wondering if her site has been penalised by Google.

Has my site been penalised and what can I do?

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Image shows a red carpet with the blog title on it: The Importance of Customer Feedback in CRO.
Image shows a shopping trolley full of goods, with the blog title on the image: 'Improving Your Cart Abandonment Rates: 5 Areas To Focus On'.
Image shows the Easter Bunny next to several Easter eggs, on a luscious emerald lawn.
Image shows the word 'Polyvore' over the image of a big city at night.
Image shows members of the Silverbean team in various karate-style poses.
Image shows a road tailing off into the distance.
Image shows a mobile phone and a big city, all in relation to the blog title: 'The Mobile High Street'.
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Image shows a British Airways aeroplane, mid-flight - the blue sky is full of white fluffy clouds and it's a beautiful day.
Image shows a lady shopping online with a bank card in her hand.
Image shows a still from the film version of Oliver Twist, when Oliver is asking for more porridge.
Image shows a man in a suit, walking past a sign that states: 'Closing down, everything must go'.
Image shows a girl browsing on her mobile phone.
Image shows a row of cartoon men, with a pen drawing a smile on them.
Image show Marilyn Monroe. Pouting.
Image shows a data line on a graph, plummeting downwards.

Are you killing your conversion rate?

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Image shows four ladies wearing highly-expensive finery.
Image shows a selection of mobile phones, all linked up to the internet.

CRO For Mobile Websites

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Image shows a pair of mobile phones, each showing a different online voucher code.
Image shows a selection of clothing and shoes, including skirts, a blouse and a high-heeled shoe, all with the price attached.
Image shows a globe with Saturn-esque rings round it, signifying a business expanding globally.
Image shows a still from a John Lewis Christmas advert, broadcast in 2013. The still is a cartoon-film of a bear, deer, owl and hare.
Image shows a speech bubble stating: 'oops!'.

Why your UK brand will fail in the US

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Link Earning 101

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Office Culture – Silverbean Style!

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Image shows a toy soldier, standing in the snow. It's a delightfully wintry scene.
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Image shows a picture of the Tyne Bridge on a gloriously-sunny day.

Back to the Classroom for BIMA D-Day

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Google Hummingbird: The Death of Long Tail?

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We’re Hiring – Freelance Copywriters

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Everything’s Dead. Get Used to It.

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Creating The Perfect Remarketing Strategy

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When ad placement goes wrong

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The Basics of Local SEO

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Memes and Digital Marketing

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Breeding Innovation

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We’re Hiring – Marketing Analyst

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The Top 5 Pay Per Click Tools

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The Top Five SEO Forums

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Five SEO Claims to Make You Run

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Who to Follow for Expert PPC Advice

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Google Panda Set to Strike Again

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Conference Bingo

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Attracting and Converting Customers

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How to Create Loveable Marketing

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Do you speak Espanyol? We’re hiring!

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The High Street Versus Ecommerce

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How to Balance your SEO and PPC

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Search Engine PPC in Focus

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PPC: In It For The Long Haul

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Are 404 Errors Affecting your Rankings?

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