Electrical Guys & Schneider – PPC
Schneider wanted to utilise reseller sales channels to increase brand awareness, while Electrical Guys looked to increase revenue from the brand’s range of cable management, wiring and consumer unit products.
Electrical Guys are a multi-brand retailer of cable, fire, security, heating, cooling, home electrics, tools and lighting products. Their primary audience are home décor enthusiasts in the B2C market, but also sell to B2B/trade.
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