Ethical Superstore wanted to improve on the performance of the Black Friday ad campaigns for 2016 on the previous year. Their aim was to generate even more sales and revenue, to allow them to donate more food items to food banks.
Ethical Superstore offers the largest range of Fair Trade, organic, vegan & eco-friendly products from around the world. For Black Friday they offered 20% off all products and for every order over £30 they donated one item to food banks.
Silverbean have dedicated time to really understanding Ethical Superstore’s commercial goals and unique product range. This really does show in the results that we have seen, 2016 was our best Black Friday on record, and I would not hesitate to recommend Silverbean’s paid marketing expertise to anyone.
Online Sales Manager
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