N.Peal was entering a peak quarter in the run up to Christmas. Traditionally, the brand runs search ads on Google year-round but, to maximise revenue during this period, there was an opportunity to add paid social into their marketing mix.
N.Peal is a luxury cashmere knitwear and accessories specialist founded in London by Nat Peal in 1936. N.Peal has five stores in London, including a flagship store in the Burlington Arcade, and has recently opened a store in New York. N.Peal prides itself on using only the finest Mongolian cashmere to create elegant and modern styles.
“The Facebook trial was a definite success. We were able to engage with our existing customers on a new platform over our peak trading period, resulting in incremental online sales. The Facebook campaigns also gave us the opportunity to raise brand awareness, recruit new customers and generate a return on investment from a completely new audience.”
We helped to unify the digital marketing team within Berghaus, to build their brand awareness.
We increased this clients leads by 63% over 3 months with a 22% CPA saving! Read about it in this case study.
We increased affiliate revenue by 37% in a single quarter for national theatre ticketing organisation, ATG Tickets.