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New business enquiries: 0191 260 0716

General enquiries: 0191 406 1200

New business enquiries:

0191 260 0716

General enquiries:

0191 406 1200

Rowlands Pharmacy – SEO

Rowlands Pharmacy - SEO


  • 100% increase in organic traffic to target categories.
  • Average ranking increased by 25 places.
  • 120 new keyphrases ranking since January.

The key problem:

Rowlands were looking for an SEO campaign that could be integrated as part of a wider unified marketing strategy and a team that could work closely with their development agency and PR partners.

Who is the client?

Rowlands Pharmacy is the longest-established community pharmacy and chemist chain in the UK. In addition to a prescription dispensing service, Rowlands Pharmacy sells over-the-counter medications and treatments, health supplements, beauty products, perfumes, and weight loss products.

The Silverbean approach to the objective:

  • Silverbean identified that the majority of the site’s traffic and revenue was generated by slimming products and decided to implement a strategy to shift this reliance. Silverbean focused heavily on technical SEO and worked closely with Rowland’s development agency, Enigma Interactive, to implement a number of improvements.
  • Ensure that the site was fully visible to the major search engines and that our content optimisation and blog strategy could have the maximum impact.


increase in organic traffic

to target categories

What the client says

I have had the great pleasure of working with Silverbean and would use the following words to describe them… creative, realistic, approachable, results-driven, dedicated and amazing! They are also very personable and I regard them as a valuable arm of my team. They are a brilliant group of digital experts and I would have no hesitations in recommending them. Fabulous.

Rod Grundy

Internet Pharmacy Manager

To find out how to drive your business forward with our results-driven campaigns, created to meet your business objectives, speak to Andy for a friendly chat today.

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