brand-building1We are pleased to announce that we are going to be running our first ever search event in London on Thursday 11th July.

The event, entitled ‘How to Build a Brand in Google’s Eyes’ will focus on the ever-changing world of SEO and why building your brand now is vital in ensuring your brand is recognised in Google’s search results.

Mee Wennman, Head of Search at Thomas Cook will be joining us to talk about her own experience of brand building on a global scale, and our own experts here at Silverbean will then delve into brand authority and why it is important, along with some vital insight into how Google measures the strength of a brand. We’ll then follow up with some practical takeaways so you can leave with some clear knowledge of what you need to do in order to maximise your brand’s online presence.

Search marketing has seen some drastic changes over the last 12-18 months so ‘being in the know’ is now more important than ever to ensure you’re ahead of the game when it comes to Google updates.

Join us for drinks and canapés, gain some great insight from those in the know, and leave with some real guidance on how to implement the theory, and all free of charge!  Find out more, and sign up here.

We hope to see you there.