Meet the team
As Head of our B2B Marketing Service, Neil oversees our strategies for helping B2B businesses grow. From lead generation campaigns to growing sales performance, Neil is focused on helping B2B businesses transform.
With today’s B2B buyer habits changing and the reliance on digital growing, our service aims to utilise the wealth of experience we have as an agency and apply it in a focused manner to benefit B2B businesses, taking into consideration the different challenges they have compared to the B2C market.
Born in the North West, but raised in Belgium, Neil attended Newcastle University and it was here that his love of the region started. Although briefly moving away to start his professional career it wasn’t long before he returned, working in agencies in Chester and Newcastle before joining us in back in 2009.
He joined us initially in the SEO and PPC teams, managing campaigns for clients like Danone, Bosch, Austin Reed and Pretty Green. Neil helped to grow and develop the SEO and PPC service before moving across to head up our strategic approach to client campaigns across the agency.
As Head of Strategy, he helped to create and launch our approach to creating client strategies. Alongside this, Neil also headed up our Optimisation team, encompassing the Analytics and CRO offering, while growing our Customer Insights offering.
In early 2018, Neil moved into his current role as Head of B2B, with the goal of designing and launching our proposition aimed directly at addressing a common problem: how to constantly grow sales performance for B2B clients. Working with the likes of Activ Technology, Carlisle Brass and Meetupcall, he continues to hone our offering in B2B marketing.
Neil moved to Belgium when he was nine, and he has the middle initial ‘M’. No-one knows what the M stands for.