Taking your Affiliate Partner Program global is a huge commercial opportunity, but it comes with its risks.
Worldwide investment in affiliate marketing is over £12 billion and growing as US brands invest 10% more in the channel every year. With over 81% of global brands investing in an Affiliate Partner Program, the opportunities are endless. The channel, which still acts as a powerful means of generating revenue, can now work to deliver a variety of business objectives. From raising brand awareness in new territories to managing brand reputation, an effective Partner Program with a varied affiliate mix can make all the difference.
It’s no wonder that brands are investing heavily in the affiliate channel when taking their brand global. Whether you’re already operating internationally and simply want to take your Programm there, or you’re planning to take your brand to new shores, let us take the reins.
We’ve worked with huge global brands including Hello Fresh and MONNIER Freres to take their Affiliate Partner Programmes into new territories. If you are considering expanding your affiliate program overseas, take a look at our case study on international expansion with one of the worlds biggest sports performance brands, or a meal subscription client who have expanded across EMEA and North America.