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New business enquiries: 0191 260 0716

General enquiries: 0191 406 1200

New business enquiries:

0191 260 0716

General enquiries:

0191 406 1200

Pay Per Click

Mobile

Digital Matters

Our team of PPC experts talk about how you can use paid search strategies to reach new customers. From Google and Bing to social ads and Google Shopping, the team explain how PPC can help address slow business growth and enhance brand awareness and visibility.

 

We work closely with you to understand your customer journey and set clear objectives, so that you are clear on the progress of your campaigns.

Mobile: An opportunity too huge to ignore

Google Trends shows that the number of “near me” searches has increased 34 times since 2011 – with around 80% of those searches coming from mobile devices.
Are you capturing a profitable share of these searches?

Mobile also plays a major role in converting distress purchases, which is useful if your business prefers customers to call instead of completing an online form.
If you’re not already using Mobile Click-to-Call, and doing it well, you could be losing business.

If your company uses apps, our Paid Marketing mobile campaigns can help you markedly improve installs and downloads, and powerfully target lapsed users to increase engagement.

What are you waiting for?
Don’t get left behind.

If you don’t talk to customers on their mobiles, your competitors will

Once upon a time, the only marketing consideration given to mobile users was a final check (usually an afterthought) before a website went live – to make sure it didn’t look too terrible.

But that was back in the dark ages when the only thing we used mobiles for was to talk and text. Modern-day smartphones are the equivalent of having a computer in your pocket – and an incredibly powerful one at that.

We can now book holidays, control our heating, share useful articles, complete contact forms and order items that will ‘beat us to our front door’ – all via the touchscreen on our mobile phones and tablets.

Desktop computers are by no means defunct, however. Many consumers still prefer to complete purchases using a laptop or home computer. But as there are now more mobile devices in the world than there are people, and most people begin researching products and services on mobile devices, marketers can no longer view Mobile as a secondary consideration.

Mobile needs to be at the forefront of your online strategy for you to remain competitive

If you don’t focus on increasing brand visibility in Mobile search results, your competitors will be laughing all the way to the bank.

Make friends with your mobile audience

Strategy is everything with Mobile. And the most favourable returns come from integrated activity that includes a mix of Paid Search, Display, Social, Shopping and Remarketing campaigns that work in synergy to capture attention and convert consumers at every stage of the buying cycle.

But Mobile campaigns, specifically, will help you:

✔ Reach a local audience.

✔ Promote marketing messages and influence consumers on-the-go.

✔ Get a higher return on your marketing budget (bids are often cheaper than desktop).

✔ Reach consumers researching products and services while commuting or waiting around.

✔ Increase app downloads and engagement.

Contact Us

New business enquiries: 0191 283 6988

General enquiries: 0191 448 7552